Living Room Staging: 5 Do’s & Don’ts
- apaneser
- Sep 25
- 4 min read
By Maria Stokes
When it comes to selling your home, the living room is one of the most important spaces to stage. It’s the heart of the home — where buyers imagine themselves relaxing, entertaining friends, or spending time with family.
A beautifully staged living room can make your property feel more inviting, increase its perceived value, and help potential buyers form an emotional connection with the space. On the other hand, a poorly presented living room can instantly turn people off.
At House of Arden, we know that home staging is about more than just adding a few cushions and lighting a candle. It’s about creating a lifestyle buyers want to step into. To help you make the right impression, here are five key do’s and don’ts of living room staging.
1. Do: Focus on Space and Flow
One of the first things buyers notice when they walk into a living room is how spacious and practical it feels.
Arrange furniture to maximise space. Pull sofas and chairs slightly away from the walls and create natural conversation areas.
Keep walkways clear. Buyers should be able to move easily through the room without tripping over clutter or oversized furniture.
Use mirrors strategically. A well-placed mirror reflects light and creates the illusion of more light and space.
By showing buyers that your living room has a natural, welcoming flow, you immediately make it feel more liveable.
Don’t: Cram the room with furniture. Oversized sofas, too many armchairs, or unnecessary side tables can make the room feel smaller than it is. Always prioritise flow over furniture.
2. Do: Stick to Neutral Colours
Colour plays a powerful role in how buyers perceive a space. Neutral tones like soft greys, warm whites, and beige create a clean, timeless backdrop that appeals to the widest audience.
Layer neutrals for depth. Combine beige or grey walls with a taupe sofa and cushions to add interest without overwhelming the eye.
Add pops of colour. Introduce accents through throws, artwork, or flowers — easy to change and not overpowering.
Highlight natural light. Use light, airy curtains or blinds that let in as much daylight as possible.
Don’t: Use bold, personal colour schemes. Bright feature walls or unusual paint choices can distract buyers and make it harder for them to picture the room as their own.
Remember: staging isn’t about your personal taste; it’s about appealing to the majority.
3. Do: Create a Lifestyle Buyers Aspire To
Successful living room staging isn’t just about furniture placement — it’s about selling a lifestyle. Buyers should walk in and instantly imagine themselves living comfortably in the space.
Use soft furnishings to create warmth. Think textured throws, plump cushions, and a cosy rug.
Add subtle styling. A coffee table book, a stylish tray with candles, or a vase of fresh flowers adds a homely, aspirational touch.
Think balance. Too much décor feels cluttered, too little feels cold. Aim for a “just right” level of styling.
Don’t: Overpersonalise. Family photos, kids’ toys, or quirky ornaments can make the room feel like it belongs to someone else. Buyers need a blank canvas to project their own lives onto.
4. Do: Pay Attention to Lighting
Lighting has the power to transform a living room. A bright, well-lit space feels larger, fresher, and more welcoming.
Layer lighting. Use a mix of ceiling lights, floor lamps, and table lamps to create warmth and flexibility.
Maximise natural light. Open blinds and curtains fully before viewings and consider swapping heavy drapes for lighter fabrics.
Highlight key features. Use lighting to draw attention to focal points, such as a fireplace or artwork.
Don’t: Rely on a single overhead light. Harsh lighting can make a room feel clinical or uninviting. Likewise, avoid dim, gloomy spaces — no buyer wants a living room that feels dark or unwelcoming.
5. Do: Keep it Clean and Fresh
This one may sound obvious, but cleanliness is non-negotiable in home staging. A spotless living room signals to buyers that the property has been well cared for.
Deep clean carpets, sofas, and curtains. Smells and stains are an instant turn-off.
Declutter surfaces. Keep coffee tables, shelves, and mantels simple and tidy.
Add fresh touches. A bouquet of flowers or a bowl of fruit can make the space feel alive.
Don’t: Forget the details. Dusty skirting boards, pet hair on sofas, or fingerprints on mirrors can undo all your staging efforts. Buyers will notice the little things, so make sure everything is spotless.
Why Staging Matters
Staging your home is one of the simplest, most effective ways to increase buyer interest and sell your property faster. At House of Arden, we’ve seen first-hand how a well-presented homes can transform their appeal.
By following these do’s and don’ts, you’ll create a space that feels inviting, stylish, and aspirational — exactly what today’s buyers are looking for.
Final Thoughts
If you’re preparing to sell, don’t overlook the importance of professional home staging. With expert styling tailored to your property and target market, you can make your living room — and your entire home — stand out in today’s competitive market.
At House of Arden, we specialise in creating beautifully staged homes that sell faster and for more money. From empty properties to fully furnished homes, our tailored approach helps you showcase your property at its very best.
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